Posting Videos: YouTube vs. Facebook

YouTube

Advantages:

• this is the first place people go to search for videos.
• videos are searchable using keywords.
• because it's a Google product it can rank on search engines.
• which makes it a great tool for online branding.

Google Hummingbird Update

The Hummingbird update was implemented by Google roughly 2 months ago as a means of improving already existing algorithms. It is again aimed at enhancing the search engine's ability to decipher content quality by "reading between the lines".

Keyword Optimization Tips

Coming up with suitable keywords has long been the topic of many SEO discussions. You'll come across many write-ups that suggest fancy implementation strategies that would leave you groping in  the dark with even more questions. Before we even get to the meat of this topic...

Generate Website Traffic

Creating a great website isn't as simple as many might think, after all what good is having a site if there aren't any visitors on it? This is where Online Marketing comes in, an Online Marketing Specialist can provide valuable insight on what can be done to improve online visibility.